Saweetie x CultureCon @ Home
[ OVERVIEW ]
Beyond 8 partnered with The Creative Collective NYC to lead the design language and creative direction for Culture Con at Home, the first virtual edition of the conference. Working closely with the development partner, the team ensured the digital experience met both operational needs and client expectations.
Beyond 8 established the overall design direction and visual language for the At Home Campus, translating physical spaces into immersive virtual environments, from a city-inspired main stage and loft-style designer workshops, to a shopping-center merch space and a sculpture-garden-inspired explore area, creating a cohesive and engaging online experience for attendees.